FON: The Business of Integrative Health & Medicine
Do you know the licensing issues surrounding telehealth and telemedicine–and laws involving practice across state lines? Learn about ‘home state’ and ‘remote state’, licensure and the powers granted to states to regulate health and welfare.
Integrative health providers everywhere are looking to expand from a brick-and-mortar practice to one that includes online and mobile patient services. Does this describe you? Expert healthcare attorney Michael H. Cohen provides FON readers a comprehensive 7-part legal series on telemedicine, that debuts with this introduction.
Glenn Sabin discusses writing for influence and earning clients by being helpful, relevant and engaging. Today’s best form of ‘selling’ and ‘marketing’.
Over the last few years much has changed in terms of the algorithms Google uses to reward or penalize sites. If you’re not staying on top of this stuff, you’re likely falling short of today’s best practices.
The Cleveland Clinic’s Center for Functional Medicine will be doubling its physical size and patient care capacities in the coming year, to meet what medical director, Dr. Patrick Hanaway, characterizes as “unbelievable pent up demand for this kind of care.”
Here are 10 FON posts that will have the most impact on your future business success.
Whether you are launching or looking to grow a new practice, service, or other type of integrative health enterprise, you can make significant progress toward reshaping your brand or business strategy by prudently following FON’s method on your own.
Michael H. Cohen, JD shares 5 legal tips that address some core legal fundamentals when setting up a functional medicine practice.
The second decade of the 21st century will be recognized as the tipping point beyond which integrative health and medicine became the standard of care in the United States.
Today, over 85 percent of patients search online before booking a doctor’s appointment. If your website isn’t fully optimized to drive patient volume, you are losing business.