How to Improve Your Integrative Medicine Brand Identity
By Glenn Sabin Your brand name and logo are the first things a prospective customer (patient) typically encounters when searching for an integrative healthcare provider. Significant consumer
By Glenn Sabin Your brand name and logo are the first things a prospective customer (patient) typically encounters when searching for an integrative healthcare provider. Significant consumer
By Glenn Sabin PCORI (Patient-Centered Outcomes Research Institute) is the independent non-governmental (like Institute of Medicine) entity mandated from the Patient Protection and Affordable Care Act. With
By Glenn Sabin Section 2706 of the Affordable Care Act prevents health insurance plans from capriciously excluding a range of integrative health practitioners from coverage, based
By Glenn Sabin My last post highlighted the mutual benefit of the delivery of integrative healthcare services for clinics and self-insured employers. This generated a great
By Glenn Sabin Integrative healthcare providers have been well positioned to provide quality corporate wellness programs and executive physicals for some time. Closely connected to this
By Glenn Sabin My longtime professional background in media and marketing started during the still-heady days of television, radio and magazines. Cable was just making its
By Glenn Sabin The majority of hospital systems and cancer centers in major U.S. markets now offer an integrative medicine program of some shape or form.
By Glenn Sabin Not long ago I wrote a popular three-part series on why a blog is so important for your center, how to go about setting one
By Glenn Sabin On this blog I write almost entirely about the business of integrative medicine for FON, so you may not know that I am
By Glenn Sabin Thought leadership in any industry is important, but in the medical world it is essential for success. If you aspire to influence colleagues,
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The Rise of Integrative Health & Medicine
By Glenn Sabin and Taylor Walsh
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