By John Weeks To all accounts, the turnout of over 700 to the October 26-31, founding conference of the emerging Academy of Integrative Health and Medicine (AIHM) was a rousing success. But how did this organization, formed principally of MDs and DOs, succeed in its effort to create a more multidisciplinary gathering? Figures released by executive director Nan Sudak, MD, were as follows: MD 492, DC 62, RN 28, PhD 21
Are you running on the conventional primary care hamster wheel but would love shifting to a direct-pay concierge or hybrid model? Or looking to segue from private practice (solo or group) to a hospital system and launch an integrative health program? Your timing and opportunity for success has never been better, for the age of integrative health and medicine—and health creation itself—is upon us while its remaining skeptics are steadily
Attorney Michael H. Cohen, President of the Michael H. Cohen Law Group, was interviewed on LA Talk Radio’s Legal Help Desk by cyber-lawyer Salar Atrizadeh on the future of health care.
By Michael H. Cohen, JD Many physicians, chiropractors, acupuncturists, and other healthcare practitioners want to know whether they are fee-splitting when they rent a room hourly from a medical practice or other healthcare facility or practitioner. The answer, of course, depends on the arrangement, including whether other aspects of it raise fee-splitting, Stark, or anti-kickback considerations. Let’s focus for now just on the hourly rental. The problem with this is that
As an integrative health and medicine practitioner or executive, what are you doing to position your personal brand? If the answer is nothing, then you’re leaving it to others to define your brand for you. And that is never a good thing! In today’s fast-paced digital landscape, taking control of your personal brand is vitally important and akin to protecting your online reputation. Your brand is what people say about
If your practice accepts third-party payer reimbursements, consider group clinic visits as a unique opportunity to cost-effectively deliver important services with reasonable compensation. I recently studied a range of group clinic visit options (aka shared medical appointments) while modeling an integrative health center for a large Florida-based orthopedic surgery group. The practice’s billing guru and I ran numbers predicated on various group session types, including: nutritional, exercise, general lifestyle and
If your website is not effectively designed and optimized to ‘immediately’ engage visitors, you may be losing more prospective patients or clients than you think. Fact: over 60% of us first research a product or service on the web and make purchasing or engagement decisions prior to ever placing our actual email or phone order. Today’s healthcare consumer is certainly no exception; she’s visiting your site as well as physician
Sure, treating acute pain with conventional medical interventions and drugs can be quite helpful, but similarly treating “chronic” pain across various conditions and pathologies often amounts to little more than simply masking symptoms. Whether taken orally or as an injectable, drugs (including steroids) can temporarily reduce inflammation and pain but their potential deleterious long term negative effects can often take a significant physical, emotional and/or financial toll on patients and
It’s never been more important to create and distribute high quality content to engage prospective patients and clients. That’s why I’ve written on this more than any other business development topic. It’s what drives business today—whether you’re talking about integrative health and medicine, financial services or computer widgets. Next to word of mouth patient and medical professional referrals, content strategy provides the most important opportunity for you to grow your