How to Improve Your Integrative Health Personal Brand: A-Z Infographic

By Glenn Sabin
As an integrative health and medicine practitioner or executive, what are you doing to position your personal brand? If the answer is nothing, then you’re leaving it to others to define your brand for you. And that is never a good thing!

In today’s fast-paced digital landscape, taking control of your personal brand is vitally important and akin to protecting your online reputation.

Your brand is what people say about you when you’re not in the room.
Jeff Bezos, Founder of Amazon

I’m hearing from more and more practitioners and executives telling me they’d like to create a personal brand that’s separate from their clinic or academic associations. They see strong personal brand development going hand-in-hand with establishing thought leadership within their area(s) of ‘integrative’ expertise. They are right. One’s personal brand really does matter whether you’re an employee, private practice owner, or partner within a larger organization.

The exceptionally well-conceived infographic below quickly and efficiently captures the core personal brand development elements for integrative health and medicine professionals. Thus it has saved me a ton of writing! Take a look and let me know what you think in the comments section below.

Click on the image to view full size.

Click on the image to view full size.

About FON

FON is a leading business development and consulting firm delivering customized solutions to integrative health organizations—focused on growing patient volume, program and product sales—driven by innovative marketing, messaging and branded storytelling, all rooted in fiscally viable business models that work.

Contact us today to schedule a complimentary 30-minute consultation to discuss your career strategy or business development needs.

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Author: Glenn Sabin
FON’s founder, Glenn Sabin, is a nationally recognized thought leader with a reputation for successfully positioning integrative health organizations for sustainable growth. Combining media, marketing and business development expertise with an extensive professional and personal integrative health and medicine narrative, Glenn is deeply passionate about advancing the field as the new standard of care—accessible to all.
Read Glenn’s story.


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