Becoming an Integrative Health Thought Leader: Part 3—Unique Positioning
Your niche is the space into which you must direct your expertise with laser-like focus to break through the clutter of consumer (or medical professional) information overload.
FON: The Business of Integrative Health & Medicine
September, 2015
Becoming an Integrative Health Thought Leader: Part 2—Branding + Platform
Your personal brand is who you are, representing your life, work, and purpose, therefore it ultimately influences all those around you—essentially your personal brand impacts how others feel. The first step in determining what your ‘integrative health personal brand’ should embody is to honestly and thoroughly answer this set of 10 core questions….
Becoming an Integrative Health Thought Leader: Part 1—Introduction
New 7-part series aims to provide the basic framework under which you can begin focusing on becoming a thought leader by creating a platform from which to spread your message with more impact, enlarge your community of followers, and achieve your professional goals.
Integrative Health: Names, Nomenclature, Trends—Where We Are Headed
Alternative, integrative medicine, functional, holistic, CAM, restorative, lifestyle… what’s in a name? This article explores the latest trending data for the various names and nomenclature comprising the field.
Ruth Westreich Sponsors John Weeks’ The Integrator Blog: Why it Matters
Regardless if you are new to the industry or a veteran, if you desire to keep abreast of what’s happening in the fast-evolving integrative health and medicine industry, the Integrator is essential reading.
