FON: THE BUSINESS OF INTEGRATIVE HEALTH & MEDICINE

Cleveland Clinic Partners with Dr. Mark Hyman and IFM to Launch Pioneering Functional Medicine Center

By John Weeks “If we can show that we have better outcomes and it’s cheaper to take a functional approach, in the end, the doctors who adopt this model—and their patients—they will be the ones who win.” —Mark Hyman, MD This is Institute for Functional Medicine (IFM) president Mark Hyman, MD, in an article in the widely read political blog The Daily Beast in June 2014 in which he mentioned that he was working with the Cleveland

Cleveland Clinic New Chinese Herb Program Makes Huge Waves in Media

Guest Post by John Weeks The Time Magazine feature “Cleveland Clinic’s New Medicine” was here. The Wall Street Journal‘s “A Top Hospital Opens to Chinese Herbs as Medicines” is here. “Can Herbs Help? Dr. Oz Explains Eastern Medicine” is here. Katie Couric’s Today show piece on it, “Why One Hospital is Turning to Chinese Medicine” is here. Crane Herb Company will be the supplier of the products. Crane sources their supplies

Dwindling Skeptics and Rise of Integrative Health and Medicine

With the field’s steady ascent we’ve witnessed a continual decline in its nonbelievers. As a 25-year cancer patient who implemented a successful integrative oncology regimen soon after diagnosis, I have witnessed—up close and personal—the inexorable march and development of integrative medicine. Since launching FON and joining the integrative health industry full time, I have written extensively on both the business challenges and opportunities present in the field today. Thanks to

The Absurd Economics of Nutrition and Exercise

It’s fair to say that, to a large extent, America has long fostered a culture and environment conducive to physical inactivity and nutritional-based disease. With today’s prevailing science clearly showing that teaching and practicing lifestyle medicine significantly decreases the top chronic health conditions plaguing society—i.e., diabetes, obesity, heart disease and certain cancers—moving more firmly in this healthier, logical direction would subsequently trigger a vast increase in human productivity and output,