FON: The Business of Integrative Health & Medicine

Tagged as: Holistic medicine

How to Use Persuasion to Engage Integrative Medicine Customers

HOW TO USE PERSUASION TO ENGAGE INTEGRATIVE MEDICINE CUSTOMERS, image of Aristotle

When it comes to persuasion, Greek philosopher Aristotle set the gold standard in 350 BCE.
Aristotle’s modes of persuasion have stood the test of time, and can be applied to various aspects of your communication efforts today to best engage patients, clients, and prospects.

Integrative Health: Names, Nomenclature, Trends—Where We Are Headed

Alternative, integrative medicine, functional, holistic, CAM, restorative, lifestyle… what’s in a name? This article explores the latest trending data for the various names and nomenclature comprising the field.

8 Steps to Negotiating Integrative Medicine within Institutional Settings

Glenn Sabin offers a practical approach to achieving corporate or institutional buy-in for integrative medicine clinical services and educational programs.

Integrative Healthcare: Same Camp, Many Tents

It never fails to amaze how this growing but still fragmented subset of medicine that is integrative healthcare is comprised of so many loosely affiliated groups and monikers. Here’s a partial list: Integrative Medicine, Functional Medicine, Holistic Medicine, Preventive Medicine, Lifestyle Medicine, Longevity Medicine, Naturopathy, Traditional Chinese Medicine and Complementary and Alternative Medicine, Chiropractic Medicine, Ayurvedic Medicine.

Affordable Care Act and Access to Integrative Medicine–What Does it Really Mean?

Well, that depends on who you ask. Those within the integrative healthcare field and the disbelieving skeptics alike, offer quite divergent views.

 
 
 

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