Why I Write—and Why You Should, Too
Glenn Sabin discusses writing for influence and earning clients by being helpful, relevant and engaging. Today’s best form of ‘selling’ and ‘marketing’.
FON: The Business of Integrative Health & Medicine
Tagged as: content marketing
The Power of Content to Grow Your Integrative Medicine Business
Next to word of mouth patient and medical professional referrals, content strategy provides the most important opportunity for you to grow your organization’s revenues. Bar none. Glenn Sabin explains.
Guide to Using Video to Grow your Integrative Medicine Practice
Creating quality content and delivering it in a format that your customers (aka patients) and prospects prefer to consume their media is more important than ever. For many, that preferred format is now video.
Integrative Medicine is a Story, Not an Advertisement
In contrast to interruptive forms of advertising, content development allows integrative healthcare providers the opportunity to create thoughtfully crafted stories. Done right and targeted, storytelling engages. It has the profound power to connect on an emotional level.
5 Reasons Why Content is King for Growing Integrative Medicine Services
Glenn Sabin shares why the consistent creation and delivery of informative content not only drives recognition of your organization and builds traffic—both physically and virtually—it also engenders trust around your brand.
