FON: The Business of Integrative Health & Medicine

How to Effectively Use LinkedIn to Sell Integrative Health Products and Services

LinkedIn logo

LinkedIn is an amazing tool for reaching executives and developing and nurturing substantive relationships. You can successfully ‘sell’ and influence on LinkedIn. But how is this best accomplished without being, well, annoying?

Beware of Medical Claims for COVID-19 and Natural Products: New Guidance from AANP

If you are an integrative health practitioner or your organization markets and sells natural products of any kind, now is the ideal time to revisit how to best communicate the benefits of your goods and services to existing and prospective patients and clients.

Integrative Health Must Lead on COVID-19 and Immune Resiliency

In the face of COVID-19, and the virulent viruses sure to follow—with untold additional costs—we in the integrative health community have a critical role to play: specifically, the consistent promotion and teachings of robust immunity and resiliency.

Out of Crises Comes Opportunity: Will You Seize It?

Ship charting new terrain, sun rising

This is a rare moment in time to strengthen your market position within the specific area of integrative health space you serve.

Guide to Integrative Healthcare Credentials & Certifications

Integrative Practitioner releases free 160-page ’s Guide to Integrative Healthcare Credentials & Certifications.

No Magic Formula to Grow Integrative Health Companies: Start Here Instead

If luck is found at the intersection of hard work and opportunity, then success happens at the same crossroads. Inevitably, the work must get done. But determining the key tasks on which to focus and execute—and phased in to ensure traction—is critical. Get started with FON’s reading list.

Patients are Consumers: Ignoring this Fact is Futile

In a perfect world, high-quality, no-cost medical treatment would be available to all, and every practitioner would use the most up-to-date treatment options—therefore other avenues would never need to be considered, and a competitive market wouldn’t exist. But is that true?

Leveraging Medical Savings Accounts for Integrative Health Products and Services

You possess a powerful tool to enhance your business and expand your influence and goodwill for the good of your patients and customers. It’s called a medical savings account. Are you leveraging this tax-deferred tool?

Lifestyle Medicine’s Indisputable Foundation of Health and Access

Lifestyle Medicine’s Indisputable Foundation of Health and Access

The underpinning for integrative health, and all that falls under its umbrella, has always been the fundamentals of lifestyle medicine.

The Rise of Integrative Health and Medicine—Milestones Continued: 2016—2018

An addendum to the 2016 release of The Rise of Integrative Health & Medicine: The Milestones: 1963–Present. We’ve captured milestones from 2016-2018.

 
 
 

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