FON: The Business of Integrative Health & Medicine

March, 2018

Testimonials: How to get them. How to Promote them.

Testimonials: How to Get them. How to Promote Them

Given that testimonials significantly influence a prospective customer or patient’s proclivity for your brand, it is incumbent upon you to play an active role in what is said, and where it appears.

‘Naming’ Your Integrative Health or Functional Medicine Business

Textured background with text - 'Naming' Your Integrative or Functional Medicine Business

What’s in a name? Turns out, when it comes to your business, there’s a lot in a name; plenty is at stake. Properly naming your integrative medicine enterprise is critical to your success. Careful consideration must go into this decision-making as you develop the brand ethos of your organization and define your target customers. Get…

We’re All in Sales: Advancing Integrative Health

You don’t have to be part of a formal sales team to be ‘in sales’. We are all in sales. Yes, including you. You just may not have realized it yet.

 
 
 

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