FON: The Business of Integrative Health & Medicine

March, 2014

7 Effective Website Design Attributes for Integrative Health Brands

If your website is not effectively designed and optimized to ‘immediately’ engage visitors, you may be losing more prospective patients or clients than you think.

Preventive Medicine as a Viable Financial Model

Prevention remains the only magic bullet ‘cure’ for most malignancies and chronic disease. It’s where we’re headed. The conundrum for providers lies in delivering the most effective services with sufficient profit margin.

America’s ‘Pain Epidemic’ and the Role of Integrative Medicine Providers and Payers

One of the nation’s largest medical organizations representing pain physicians is calling for significant changes in the way insurance companies provide coverage for pain treatment. The American Academy of Pain Medicine (AAPM) released a position paper at its annual meeting calling on insurance payers to provide adequate coverage for interdisciplinary pain care, including physical therapy, massage, yoga, acupuncture and other alternative therapies.

 
 
 

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