FON: THE BUSINESS OF INTEGRATIVE HEALTH & MEDICINE

How to maximize readership of your blog content

By Glenn Sabin This is the third post in a series of three.Why Your Blog Strategy is So ImportantCreating a Sustainable Blog Strategy for Your Integrative Center Once your new blog strategy is up and running, you are on your way to creating interesting, relevant content around your center’s (brand’s) integrative medicine mission.  Creating great content is an important start, but now you’re ready for your content to be read more

Creating a Sustainable Blog Strategy for Your Integrative Center

By Glenn Sabin This is the second post in a series of three.Why Your Blog Strategy is So ImportantHow to maximize readership of your blog content In my last post I discussed why it’s so important for providers of integrative medicine services to create a smart, sustainable blog strategy. Surprisingly, the majority of integrative centers today do not maintain a blog. And those who do rarely have a proper, long term plan to