FON: THE BUSINESS OF INTEGRATIVE HEALTH & MEDICINE

Why your blog strategy is so important

By Glenn Sabin This is the first post in a series of threeCreating a Sustainable Blog Strategy for Your Integrative CenterHow to Maximize Readership of your Blog Content Each week FON studies a number of websites for clients of various types and sizes that provide integrative medicine services. We focus on four primary areas: design, functionality, messaging and content strategy. Over the next few weeks I will be blogging about content

Why You Should Attend This Year’s Society for Integrative Oncology Conference

By Glenn Sabin If your center provides conventional or integrative oncology care with medical oncologists on staff, or otherwise offers supportive cancer care services across a spectrum of interventions–i.e., nutritional support,  exercise physiology, mindfulness-based stress reduction techniques, acupuncture and psychosocial counseling–you should attend at the Eighth International Conference of the Society for Integrative Oncology (SIO), November 10-12, 2011 at the InterContinental Hotel and Conference Center in Cleveland, Ohio. This year’s CME event