FON: The Business of Integrative Health & Medicine

June, 2011

A Patient’s Perspective on the Atlantic’s “The Triumph of New Age Medicine”

Glenn Sabin’s unique perspective on the Atlantic piece, The Triumph of New Age Medicine by David H. Freedman, and the debate that has followed in its wake.

5 Reasons Why Content is King for Growing Integrative Medicine Services

Glenn Sabin shares why the consistent creation and delivery of informative content not only drives recognition of your organization and builds traffic—both physically and virtually—it also engenders trust around your brand.

Leveraging the Science

h5. Most integrative medicine clinics and centers do a poor job communicating to their patients and prospective patients about the evidence supporting their clinical recommendations and interventions. h5. While it’s accurate to say that the science base for integrative medicine is a mere fraction of that for conventional interventions and pharmaceuticals, the amount of quality…

Integrative Oncology Featured at ASCO Annual 2011 Meeting

Integrative oncology research and discussions will be featured prominently during the ASCO 2011 Annual Meeting this weekend in Chicago, with several presenters among Society for Integrative Oncology leadership.

 
 
 

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