FON: The Business of Integrative Health & Medicine

7 Critical Steps to Mastering Your Integrative and Functional Medicine Sales Funnel

Unless, through other means, you’ve created powerful word-of-mouth referrals to keep you booked for months in advance, you need a well-oiled sales pipeline—a funnel—that collects leads and converts prospects to customers.

The Best Social Media Networks to Grow Your Integrative Medicine Practice

There are hundreds of major, active social media platforms. However, companies that attempt to engage with too many dilute their efforts and fail to make impact.

Dean Ornish: Unrelenting Healthcare Disruptor

h5. No one has been a greater force than Dr. Dean Ornish in proving the efficacy and cost-effectiveness of ‘lifestyle over procedures’ for chronic disease. His seminal work, designing whole systems research models and documenting remarkable outcomes—for reversing heart disease and early stage prostate cancer—has been extraordinary. h5. Most impressive has been Ornish’s unwavering determination…

Integrative Medicine Services: When Less is More

If you’re operating a small integrative or functional medicine clinic offering a substantial menu of services, you may inadvertently be undermining your capacity for meaningful engagement with existing and prospective clients (aka patients).

New Report Chronicles Cost-Effectiveness of Integrative Medicine

Health plan managers, employers, state insurance regulators, and health policy specialist or innovative insurance executive will find that this simple report opens the doors not only to considerable costs savings potential, but to care outcomes that millions of Americans have come to rely on.

Dr. Mark Hyman Assists Congressman Tim Ryan with Enrich Act—to Force Nutrition Education in Medical School

[Courtesy of John Weeks/The Integrator Blog]
A note reached the Integrator via integrative cardiologist Mimi Guarneri, MD from author and functional medicine advocate Mark Hyman, MD. “I need your help on something,” wrote Hyman.

Dr. Don Berwick’s Institute for Health Improvement Promotes New Delivery Principles “Beyond The Triple Aim”

[Courtesy of John Weeks/The Integrator Blog]
The most progressive forces in U.S. medicine have signed on and are promoting a new strategy for medicine and health in the United States.

HHS Shuns Congressional Intent on ACA’s Practitioner Non-Discrimination Language

[Courtesy of John Weeks/The Integrator Blog]
The US. Department of Health and Human Services effectively told those following “non-discrimination in health care” (Section 2706) that HHS will not, anytime soon, abide by the law.

9 Ways to Earn Your Patient’s Lifetime Value

According to Wikipedia, customer lifetime value—what we’ll refer to as patient lifetime value (PLV)—predicts net profit attributed to the entire future relationship with a customer. Though extraordinarily important, it’s often overlooked by most integrative and functional medicine practices.

You Don’t Have to Be Smarter, Just Give Better Care

The key to success in holistic and functional medicine is simply to give better care than the other doctors in your area. Given how utterly dysfunctional mainstream medicine is, these days, it shouldn’t be hard, quipped Mark Menolascino, MD…

 
 
 

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